In a recent update, Elon Musk’s “X” (formerly known as Twitter) has discreetly removed the option for its paid subscribers to use profile picture (PFP) NFTs.
The social media platform’s change comes amidst a series of new initiatives and visions outlined by Musk for the platform in 2024, focusing on peer-to-peer payments and advanced AI tools instead.
NFTs Thrive Amidst Social Media Changes
The NFT profile picture feature was first introduced in January 2022 under Twitter’s previous management. It allowed Twitter Blue subscribers to use Ethereum-minted NFTs (ERC-721 or ERC-1155 tokens) as their profile images, which were displayed in a distinctive hexagonal shape.
Users could click or tap on the profile picture, which allowed them to access details about the NFT, including information about its collection, contract address, TokenID, and the application used for minting.
However, X has now silently deleted all references to the NFT profile picture functionality from its X Premium support page. The previous description detailed how Premium subscribers could temporarily link their crypto wallets to set up an NFT as their profile picture, which would then be showcased in a hexagon shape, signifying their ownership.
Although individuals currently using NFTs as profile pictures still retain their hexagonal avatars, it remains to be seen if X plans to phase out these as well in the future.
The removal of this feature by X aligns with a broader trend among social networks, as many have begun to scale back their NFT-related features. For instance, Instagram and Facebook experimented with showcasing and posting NFTs in 2022, but Meta discontinued NFT support in March 2023.
Despite the downturn in some high-value tokens like the Bored Ape Yacht Club, the NFT market has recently shown signs of resurgence. Trade volumes have surpassed $1.6 billion, as reported by NFT aggregator CryptoSlam, indicating a recovery in the digital asset market.
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